Behind the Roof: History and Reputation MatterPosted on February 1st, 2023 in Company Culture
As an industry, roofers tend to get a bad rap. This is, of course, due to the solo or traveling roofers that chase bad weather and damaged homes, swooping down into storm-drenched or wind-torn communities claiming they’re a legitimate operation and providing homeowners with a quick, easy solution. In many cases, these “quick” and “easy” solutions lead to even more problems, leaving homeowners with nowhere to turn. For these opportunists, it’s more about grabbing insurance money versus giving you the quality, expertly installed, guaranteed roof you and your family deserve.
These roofers have no history and no reputation.
Jenkins Roofing, on the other hand, is the refreshing opposite of these in-and-out-of-town roofers. We have been in the DFW area for more than five decades, proud to be the third generation of a quality, caring roofing family. We’re a well-established, proven company with hundreds of positive online reviews. We even have a file cabinet full of wonderful customer letters – both thank-you letters and recommendations – from before the internet existed.
Before you hire a roofer to work on your home – likely, the largest investment of your life – look into their history and reputation. Next time a storm comes through, this little bit of research can mean a whole lot of peace of mind.
“Matt was awesome to work with! He went above and beyond to make sure our roof was replaced to our satisfaction, and the job was done in a timely manner. I highly recommend Matt and Jenkins Roofing.”
Leading by Example
A company’s history and reputation don’t just happen. Both are earned.
At Jenkins Roofing, we’ve always done things right. Whether you’re meeting with one of our field specialists or calling our in-house claims support, the Jenkins team is 100% local and 110% here to help. We take pride in our work, and in giving customers like you the best roofing repair or replacement experience possible.
In 1968, R.L. Jenkins founded Jenkins in Grand Prairie, Texas, where he quickly established a reputation for quality work at a fair price. Nearly ten years later, R.L.’s son Jack Jenkins took over as the head of the company, and continued the family tradition of roofing excellence for more than four decades. Now, after more than 50 years in business, Jack’s son Todd Jenkins is carrying the torch forward with that same passion for placing the needs of the customer first at all times.
“Jenkins Roofing is simply the best of the best. Todd is a man of integrity – he listens and does what he says. His crews will go the extra mile. They leave your property in better condition than when they arrived. If you want a pleasant roofing experience, choose Jenkins Roofing.”
The Importance of History
This history of a company is often a clear indication of the way they do business today, which is why it’s vital that you learn about a company’s history before choosing to work with them.
When you understand the values of a company, and those values align with your own, you’re more inclined to be a satisfied customer and do business with them again. A company’s history also tells the story of how well they’ve taken care of their consumers. Without this important part of their history, no company would last very long (let alone the 50-plus years Jenkins has been serving the DFW area).
The world is full of stories – of businesses that thrived through tough times or of people who grew a business into something spectacular – and these stories are part of a company’s DNA. A strong company history often leads to a story with a happy ending for any of its customers.
“I had experienced wind damage and needed roof repair so I contacted Jenkins. Glad I did! They sent Randy to my house within just a couple of hours of my call. He was professional, courteous and very knowledgeable. He returned on the day of my insurance inspection and was very helpful in the process. Installation was quick and easy, and Randy even came out to check everything once installation was complete.”
The Importance of Reputation
In today’s digital world, a company’s reputation is reflected primarily through customer reviews – this is the modern word-of-mouth.
According to a BrightLocal survey, 91% of consumers say that a positive review makes them more likely to use a business. And since 98% report reading reviews at least occasionally when looking for a local business, it’s easy to see how these reviews can be so influential.
But not every aspect of a review is given the same weight. The two most important factors consumers look for are overall star rating and recency, many saying a review should be within the last two weeks of reading. To get an overall view of a company’s reputation, consumers will read an average of 10 reviews.
In other words, reputation is important and consumers are putting in the work to uncover all the details – good and bad. Before choosing a roofing company (or any company, for that matter), you should read a lot of reviews.
“Seriously, I don’t have the words to express my gratitude for this company! I have referred them to my real estate clients several times and, each time, they exceeded all expectations! They are my go-to roofers! Jenkins Roofing is the best around – hands down!”
Look into Jenkins
At Jenkins Roofing, we have a history that shows dedication, quality and a high level of customer service. And our reviews are evidence of very happy customers.